Joshua B Lee

YOUmanize™ Your Brand: How to Build Authority on LinkedIn with Joshua B. Lee

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In a noisy digital world where the scroll never seems to stop, it’s easy to feel invisible on LinkedIn. That’s why JR Lay invited Joshua B. Lee, founder of StandOut Authority, onto the Level Up Business Podcast to talk about a smarter way to get seen, trusted and chosen. Rather than chasing hacks or gaming algorithms, Josh believes human connection is the key to building authority and real growth.

During this conversation Josh shares his own entrepreneurial journey. He explains how losing millions and rebuilding his life taught him to redefine success through authentic relationships【4865504496580†screenshot】. For him, being “the Dopamine Dealer of LinkedIn” means showing up with vulnerability and turning digital interactions into meaningful conversations.

JR Lay and Josh discuss how to humanize your LinkedIn presence using what Josh calls “authentic intelligence.” They talk about why AI tools alone can’t drive results, and how past pain can become the platform that helps others level up【4865504496580†screenshot】. Josh breaks down his process of turning conversations into community and community into clients – all while staying true to your story and focusing on people over metrics.

Watch the full conversation here:

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